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MIMICRY HHV
As the seasons shift, so does our ongoing exploration of transformation. In part two of our SS25 campaign, MIMICRY—created in collaboration with Orienteer Mapazine—we expand the narrative and delve deeper into the intrinsic relationship between design and nature.
Drawing inspiration from the organic textures, forms, and movements found in living organisms, we explored how these elements are mirrored in côte&ciel bags: textiles echo the delicate wings of insects in a gesture of reverence, fabrics wrap around each bag’s form like cocoons, and foliage evokes an uncanny zeitgeist in contemporary technical design.
To celebrate the launch of this campaign, a special evening titled SCIENCE IS FICTION was hosted on May 10th in collaboration with @hhvclothing, highlighting this season’s creative exploration.
To celebrate the launch of this campaign, a special evening titled SCIENCE IS FICTION was hosted on May 10th in collaboration with @hhvclothing, highlighting this season’s creative exploration.
As we delved into the parallels between design and nature—a shared investigation between the UK-based creative platform and the Parisian bag brand—it was incredible to come together for a night of music, conversation, and connection.
With an immersive installation showcasing research material from our MIMICRY campaign and sounds curated by @markgill444 (@fandangoberlin), we were also thrilled to offer 100 exclusive côte&ciel x Orienteer Mapazine issues in-store. Thank you again to all who came by and made the night so special.
With an immersive installation showcasing research material from our MIMICRY campaign and sounds curated by @markgill444 (@fandangoberlin), we were also thrilled to offer 100 exclusive côte&ciel x Orienteer Mapazine issues in-store. Thank you again to all who came by and made the night so special.
